UN Wants Whuffie to Talk to Bloggers
"The U.N. would like to pretend it doesn't understand blogging. Last night, over drinks and dinner, members of U.N. organizations asked us about blogging and internet publishing, stressing their desire to participate in the conversation, but only if it didn't waste their time. "How do we tell who is legit and who is a looney?" asked Stephane Dujarric, Deputy Communications Director, Office of the Secretary General. Pretty much all the bloggers assembled reminded him that without actually getting to know the writers in question, you really don't—just like with mainstream outlets."
Pasted from BoingBoing's new 'gadget' section
World leaders hungry for social reputation. Hmnnn.